Learn What Heart Centered Life Coaching is & 7 Ways to Use this Spiritual Approach to Help You Succeed as a Life Coach

While helping tens of thousands of people create the lives of their dreams, I’ve discovered a type of coaching that can unlock a whole new level of potential and power in your clients and create tremendous success for you as a coach. 

Keep reading to discover what this kind of coaching is and 7 ways you can use it to take your results as a life coach to the next level.

What is Heart Centered Life Coaching?

There are many different life coaching approaches in the world today, but at Brave Thinking Institute, we teach heart-centered coaching, a spiritually-driven methodology built on the belief that every person has infinite potential to be, do, give, and have whatever they desire.

Heart-centered coaches build their coaching practices on the belief that:

• Each client is connected to a power that’s greater than any circumstance or problem they are currently facing (no matter how big the problem or how long it’s existed)
• At their core, people are inherently good. They help their clients work with that goodness to create a joyful life they love living
• Each person has everything they need to become the best version of themselves already within them. Heart-centered coaches help their clients tap into their own wisdom and infinite potential to fuel and direct their journey of personal growth
• In order to reach their full potential, clients must commit to learning about themselves and their heart’s desire- the unique things they want to be, do, have, and give in their lives
• A vital part of the solution to any problem or the path to achieving any goal is the realization that each of us is more empowered than we may have ever realized

7 Surprising Ways Heart Centered Coaching Can Help You Become a More Successful Life Coach

There’s a reason we teach our coaches from a heart-centered, spiritual perspective at Brave Thinking Institute. 

We know from first-hand experience that spiritual methodologies work, not only for the many clients our coaches help, but also for our coaches themselves. In the very same way, a heart-centered approach to coaching can empower you to make a greater impact on the people you help and build a more successful business as a result!

1. Heart centered coaching is founded on a passion to make the world a better place

The life coaching industry attracts all kinds of coaches. Some are drawn by the appeal of making more money than they do at their current jobs, others by the time and location freedom this career offers. And while both of those are amazing perks to a life coaching career, heart-centered life coaches are in it for more.

Heart-centered coaches genuinely believe that people deserve to be empowered to create lives they truly love. These coaches are passionate about their role as a support system to help people change their lives in profound, positive ways.

That meaningful, passion-driven mission helps heart-centered coaches attract clients more easily because they’re drawn to the authenticity, generosity, and profound results heart centered coaches bring to their work.

2. You’ll be able to attract clients more easily with a clear, specialized approach to coaching

One of the most common mistakes life coaches make is trying to market their businesses to appeal to everyone, believing that if they cast a wide net, they’ll bring in more clients and experience more success.

The truth is, identifying a life coaching niche is one of the most powerful ways to refine your message and reach the clients most aligned to work with you. When you have an ideal client in mind for your business, it’s far easier to create a message that attracts the right person at the right time, ready to invest in your coaching services.

Becoming a heart-centered life coach comes with an inherent sense of clarity around who you help and how you help them. As a unique approach, it will repel the people you are not meant to help by design. Your ideal clients will naturally gravitate to your tools, techniques, and heart-centered approach.

3. You can build a career in harmony with your core values

Many of our certified, heart-centered coaches came to the life coaching field from jobs they were good at, but that didn’t fulfill their calling to help others and make a meaningful impact on the world.

If you’re someone who has considered or pursued a coaching career for similar reasons, heart-centered coaching can empower you to build a career on your own terms- one that aligns with and furthers your core values and desire to do meaningful work.

After all, when your actions are out of sync with your heart and purpose, it’s incredibly difficult to find or sustain success!

4. Heart centered life coaching will free you from the limiting beliefs keeping you stuck in perfectionism

Many new coaches assume that they need to have all the answers, a perfect life, or discover some never-before-seen, new way of coaching to be a great life coach. The truth is, these are often limiting beliefs that are keeping most coaches stuck in perfectionism, limiting their impact and their success.

As a heart-centered life coach, your success doesn’t rely on your own knowing, skills, or answers. Instead, your job is to use proven systems to help your clients evoke the answers that already exist within them. In moments they may experience the drag of perfectionism or imposter syndrome, heart-centered coaches can fall back on the spiritual truths and principles they know create transformation.

5. You can build a thriving heart centered life coaching business with serving instead of selling

I’ve spoken to many coaches who have said, “I don’t like selling. I just want to coach clients.”

If you relate, I want to invite you to think of finding, connecting with, and signing new clients in this way: When you help someone make a decision to invest in themselves by doing a coaching program with you, that conversation is your first coaching session.

The enrollment conversation is actually a coaching conversation. You are helping your potential client take an honest look at their life, consider how long they’ve been stuck, and  realize what it’s costing them not to make the changes needed in order to tap into their true power and create their ideal life.

Whether the client says yes or no, you’re serving them by helping them come to a decision.

Tip: Consider offering complimentary strategy sessions! One of the best ways to attract people into the enrollment conversation and serve them is by offering real value. By offering a free session, you can help your potential client explore their goals, dreams and problems before explaining how your coaching program can move their life forward in a simple, easy, and highly effective way.

6. A heart centered approach will help you and your clients experience better, more sustainable results

Heart-centered coaches understand that people are more than their outward experiences. Instead of focusing on action plans and behavior changes alone, like many other forms of coaching, heart-centered coaching gives you the opportunity to help each of your clients discover their deeper, authentic self.

Instead of only addressing their outward circumstances, heart-centered coaches help their clients make deeper changes related to their identity, values, beliefs, and their spiritual nature. A deeper perspective means greater potential for deeper change. Deeper change means more sustainable results.

7. Heart centered coaching can help you avoid the dead-end cycle of trading time for money

Charging by the hour is one of the most common mistakes life coaches make. 

When you limit your business to selling coaching sessions, you hinder your success as a life coach because:

• Every time a client wants to have another session, they have to make a buying decision
• Your income and impact are limited by how many hours you can work each day
• You have to work harder and longer to support your life and your family, taking time away from the truly important things in your life

Heart-centered coaching, with its clear themes and unique approach, is a great way to integrate transformational programs into your coaching business. At Brave Thinking Institute, we train all of our coaches to use 3-6 month coaching programs, guiding their clients through profound transformation with proven, step-by-step processes.

When your clients know they have someone to support them, keep them out of ruts, guide them over rough spots, prevent them from drifting away from their goals, keep them on track toward their dream, and help them build their confidence and take the action required to build their dreams… they’re far more likely to experience the results they desire than they would be with a 60-min coaching session here and there.

Are You Meant to Help More People as a Heart Centered Life Coach?

One of the keys to your success as a life coach is alignment. 

In order to truly make the impact you long to make and build the momentum required to experience significant success in your life coaching career, you need to learn how to coach in a way that’s truly aligned with your values and your unique spiritual design.

Starting your life coaching business without considering what coaching methodologies and tools compliment your unique spiritual makeup is like spending your entire coaching career trying to mix oil and water.

You’ll end up burnt out, unfulfilled, and stuck in struggle… all the things you were trying to escape when you came to the coaching industry in the first place!

The solution? Get clear on your values and decode your spiritual design, so each of your next steps will be aligned with who you truly are and everything you’re meant to be.

Start here with a powerful, 4-part video series I recorded to help you know, once and for all, if you’re spiritually designed to be a life coach and discover the tangible, practical steps you can take right now to build the business of your dreams.